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These resources – like the public health crisis itself – are constantly evolving and are only current as to the date of publication. This page was last updated on August 7, 2020.

For more up-to-date information on the relief programs available in Missouri, we recommend that you visit the state’s Show Me Strong COVID-19 portal, which includes information for businesses and a resource directory.”

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Description of Program and Relief

Show Me Strong Destination Marketing Organization Program

The state of Missouri will devote $15 million in CARES Act funding to support destination marketing organizations (DMOs) affected by the economic effects of COVID-19. The Department of Economic Development’s Division of Tourism will administer the Show Me Strong Destination Marketing Organization Program which provides funding for businesses to recoup marketing costs associated with marketing campaigns centered around COVID-19 safety and activity guidelines, as well as business expenses related to payroll, facility improvements and supply purchases.

Applications are due August 21, 2020. A second wave of applications are due September 18, 2020.

Government or Lead Agency

Department of Economic Development

Dates Available

July 22, 2020 – September 18, 2020

Eligibility Requirements/Restrictions

Eligible Missouri based DMOs must have completed one successful project in the Division of Tourism’s co-op program during FY19 or Fy20. Grant awards will be determined based on a DMOs prior level of participation in the co-op program.

Marketing campaign expenses must occur between March 1 and November 15, 2020.

Application Deadlines (If Applicable)

Two waves of applications:

July 22 - August 21, 2020

August 24 - September 18, 2020 (If program funds remain)

Contact for More Information


List of Additional Information

For more information, click here.

For frequently asked questions, click here.

To submit an online application, click here.

© 2021 Paul, Weiss, Rifkind, Wharton & Garrison LLP. This does not constitute legal advice and does not create an attorney-client relationship. In some jurisdictions, this publication may be considered attorney advertising. Past representations are no guarantee of future outcomes.

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